Since Rossscammm was created in 2014 we have always love good stories, we love films and how a film can impact people’s lives.
Welcome to Rossscammmm!
Experts in creating and promoting stories through branding, digital marketing, and film production.
Through the years Rossscammm has changed, we definitely are not what we were in the beginning. We started as a film distributor in Spain. The idea was to give consultancy to filmmakers about film distribution but we ended up executing all the film distribution work. We distributed more than 10 films in less than 2 years but something was missing and films weren’t making any money.
We noticed filmmakers and creatives don’t care too much about marketing but marketing is a must when you are promoting and selling your work. We found a need in the market so we decided to put all our efforts into digital marketing because this is the easiest way to promote something on the internet.
Then, we found out that people who needed marketing didn’t have a brand. Having a brand is essential in the online world, in order to stand out from the crowd you need to make sure your brand meets the requirements. Branding has become an essential part of what we do as well as having strategies for each brand we create; because a business without a strategy is like a lost puppy.
Through the years, we have worked with amazing creatives, entrepreneurs, business owners, and films. Today we are interested in brands and companies that want to change the world and share their story with the world through branded content.
We have evolved for the better. Today we are an international company, diverse, that believes in technology 100%. We work from 4 different countries, Denmark, Spain, Mexico, and Germany in order for us to deliver high quality and excellence to our clients.
And you, do you need any branding and digital marketing in your life?
To your success,
Team | Rossscammm
Film marketing is an area that only a few people know about, people don’t pay attention to branding, marketing, or promotion. A lot of times, we have heard people saying “that’s not my job”, “I don’t like doing that”, or “Let me finish the film and let´s see”, but, what happens when your project doesn’t get anywhere?
It is the same when we talk about companies, entrepreneurs, and creatives. They struggle to promote themselves and their projects, they don’t know how to do it nor where to do it.
80% of a film success depends on its marketing campaign
This is where we get into action, we help these people to create a proper marketing strategy and we help them to have a strong brand on the Internet. That way, they feel more confident posting on social media, connecting with someone new through LinkedIn, or closing that call or meeting that they are wishing for.
- Without a good marketing strategy, you don´t have any control over your project or company. You can develop lots of actions and spend a lot of money, but you never see clear results of what is working. You will lose energy and the strength to keep going forward.
- Branding is everything in the digital era, where we have millions of offers and information. A weak brand, won’t reflect the image you need, and your projects won’t go any further. Having good branding, means more work, more contacts, and more money.
- A good promotion will make your project stand out, people will want to know more, and your community will grow even before your product or project is ready to sell.
In Rossscammm, we put all these elements together to pushup your project or business and get your business goals. We start building a strong branding to make sure that you have an online brand that communicates trust and professionalism; we create a fitting marketing strategy for you to get the right audience, and we build a community around your brand that engages with what you have to offer. Finally, you will see all these work reflected in your ROI.
We will make sure your product is known and when it gets to a final audience this is a success. As soon as we are involved in the project the easier is for us to start promoting it, create a community that way we make sure it will be a successful promotion.
Behind every company, there are a series of people that make it possible and our case is no different. Rosa Camero and Victoria García are friends and companions in this grand adventure called Rossscammm Films & Marketing.
Do you want to know their history?
In 2014 Rosa arrived in Spain from Mexico, leaving behind her home country, family, friends, and her passion: a job with more than 7 years in the film industry. All for love.
“In Mexico I worked for one of the most important independent film distributors – called Corazón Films. I started with them practically since its beginning, giving me the opportunity to learn everything about film distribution and promotion. A bigger part of my professional growth was thanks to a film that was bought with little expectations but ended up being a huge success around the world, with millions of fans. I am sure you can recall the film. It was The Twilight Saga. It’s one of the things I like the most about working in the film industry – it will always surprise you”.
During Rosa’s time in Madrid, she studied a master’s degree in advertising management where she met Victoria, whom she likes to call Vicky.
“I have always liked the world of marketing and, after finishing my Bachelor of Journalism, achieving my masters degree was one of my key goals. I remember the first time I saw Rosa, she was so professional with her white jacket and an updo… I thought she was one of the teachers because she made a mistake and sat in the teachers’ area! In the first days of class, we started to sit together and since then … until the now!”
Rossscammm Films & Marketing opened its doors in April 2016 at the hands of Rosa and her first event was Malaga Festival. It was time to break through in the film industry to create something new and out of the ordinary.
“I realized that when you are passionate about something, you are fueled by an inspirational source. I made the decision to put together my passion for films and the way I make a living to help more people to follow their dreams, too.”
During this period Vicky lived in Ireland and sometimes she would help Rosa with press releases for a few releases. Upon her return, she decided to accompany her in the process of distributing the Tales of an Immoral Couple, but Rosa surprised her, she will move with her husband and her 4-month-old baby to Copenhagen, Denmark, and proposed Vicky to work as partners and stay as a manager in Spain for Rossscammm films & marketing.
“I was working in marketing in another company, but I did not have to really think about it, it was time to risk! I have always liked films and marketing, why not put together two of my passions? I loved the idea of working with Rosa and we make a great team”.
Now adays, we are specialized in digital marketing, branding, and film promotion. Eventhough we still work promoting movies, we also are working on other different projects with companies, creative people, and entrepreneurs, helping them to empower and setup their brands into their market through Internet so they can get their business goals.
Nowadays, we are specialized in digital marketing, branding, and film promotion. Even though we still promote movies, we also are working with companies, creative people, and entrepreneurs, helping them to empower their brands through the Internet so they can get their business goals.
Right now, Rossscammm continues growing internationally, also our projects, and our team, which is spreading. In 2015 our Creative Director Jorge del Olmo, based in México, joined Rossscammm family, and, in 2020, our fabulous Content Editor Lou Mentor, based in Alemania, joined us too.
Rossscammm’s team continues believing, creating, and going after their dreams.
Founder and CEO of Rossscammm Films & Marketing, born in Mexico, she lived in Madrid, Spain where she founded Rossscammm and currently living in Copenhagen, Denmark.
She has a degree in Communication, a Master in Advertising from the Complutense University of Madrid, and she is specialized in Digital Marketing by Google and IAB.
She has worked in the film industry for almost 12 years, she started working in an important film distribution company in Mexico back in 2008 in the marketing department where she learned how film distribution works. She organized several international events and press campaigns with local and international talent for different films.
During her professional career, she has participated in the releases of more than a hundred films, which include major productions such as The Twilight Saga, The Impossible, Divergent, RED, Last Vegas, etc. and many other independent films.
Founder of the Facebook community Women in the Film Industry with almost 700 members and growing every day. Teaching courses about digital marketing, branding, film distribution, and promotion. Working with amazing clients around the world helping them to grow internationally with an outstanding online presence.
She describes herself as a connector and a community builder that brings together the best of the film industry and her entrepreneurial life.
A quote that inspires her: “If you dream it, you can make it true” – Walt Disney.
Victoria G. Acero
CCO and partner of RosssCammm Films & Marketing, in love with communication and marketing.
She is specialized in digital marketing, branding, and film promotion. She has been working in the marketing and communication world for more than 6 years, working in different marketing departments and developing diverse online projects.
Degree in Journalism from the Complutense University of Madrid, where she also studied a Master in Advertising Management, she is specialized in digital marketing by Google, IAB, and CEREM Bussines School.
She has collaborated with important mass media such as Vanity Fair, EFE, La Vanguardia, El País, Cinemanía, Fotogramas y La Guía del Ocio, among others.
A quote that inspires her: “Life is not a spectator sport. If watchin’ is all you’re going to do, you’re going to watch your life go by without you” – The Hunchback of Notre Dame.
Jorge del Olmo
Creative Director of RosssCammm Films & Marketing and CEO of KO! Image and Design.
He studied a Graphic Communication Design degree at The Autónoma Metropolitana University of México City and a Film Script Máster from Graco Films.
He loves narrative, he has worked with more a lots of film distribution companies for 15 years while he has worked with more than 200 films releases a few of them are Transformers, Iron Man, The Twilight Saga, The Hunger Games, Paranormal Activity and Mission: Impossible.
He has given lectures about Film Image and Design in the Imagen Pública College and the Diseño de Imagen Profesional Institute.
A quote that inspires him: “Creativity means to invent, experiment, grow, take some risks, break the rules, make mistakes and have fun” – Mary Lou Cook.
Content editor of RosssCammm Films & Marketing born in Denmark, raised in Australia, and currently living in Germany. She has a Bachelor of Arts (QUT) and is a member of the AWG and alumni of Varuna.
She is a writer and editor specialized in film and tv production material with many years’ experience across several different mediums. Her produced feature film credits include the award-winning horror/thriller Pimped (2019 release). Publications include anthologies A New Skin for Contemporary Fables Vol. 1 (Gilgamesh) and The Stoning for Haunted Rock (Arts Vic).
Lou is the recipient of the prestigious Varuna/Harper Collins Awards for Manuscript Development for her adult fiction novel, Squealer. She was also awarded the Ellen Kemp Memorial Writer’s Prize (Highly Commended) for her short story, Herbs.
Her favorite quote: “Honey, I shrunk the kids” – from the Disney movie.
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