Creating an outstanding digital brand
Creating a digital brand can be tricky as often people think a brand is just about having a logo but branding is a lot more than that especially when they are looking to have space on the internet in order […]
Category: Marketing
Merchandising: A very profitable film marketing strategy
In the traditional system, after a film premiere, the life of that film is not over, then the film will go to DVD or Blu-ray, a TV release and it might have well-known merchandising products that generate millions of money […]
How to do online networking
Networking, what is this? If you want to grow your career or your business you need to know the right people so, in the beginning, the success you have depends on who you know. Your network is the circle of […]
Bandersnatch: The beginning of a new genre?
Technological progress within the film industry has brought new proposals that have totally changed the way we consume movies and series. Today we have Carla Pizano as a guest on our blog, a brand-building consultant who has a particular interest […]
5 ways of promoting yourself
Since I started as an entrepreneur with Rossscammm Films & Marketing my way of promoting myself has gone up every day, when I started talking about what I was doing I was ashamed and I felt awkward and weird to talk about my […]
ROMA from an acclaimed film to the most expensive campaign to win an Oscar
I haven’t had the chance to write about ROMA, that by the way, I am so proud of being a Mexican and this beautiful film is running for 10 Oscars this year. A film that reflects the way Mexican society […]
The more profitable media for promoting a film
In Rosscammm Films & Marketing we don’t get tired of saying that the promotion and marketing strategy done around a film means an 80% of the success in tickets sales. This is why we want to end the year, with […]
5 things about the Day of the Dead
Day of the Dead is an ancient tradition in Mexico, this tradition is celebrated every November 2nd where people remember the ones aren’t in this world anymore. From people outside Mexico, this can be spooky or even weird but Mexicans […]
Why is marketing important for your film?
Marketing and promotion are two things filmmakers don’t take into account when producing a film but these two things are the main factor in having a successful film and I am sure you want your film or yourself to be […]
How to do networking in a film festival
Film festivals are a super important step for filmmakers, from here you can have the opportunity to sell your film, get contacts and ideas to keep up creating. You might be interested: What is digital marketing? Release plan for your […]